My Story

Hi, I am Jos

I am a dedicated landscape photographer, deeply rooted in Hawke’s Bay, New Zealand for over 15 years. Beyond capturing the breathtaking landscapes of Hawke’s Bay and throughout New Zealand, I find fulfillment in sharing my expertise, nurturing both the technical skills and creative aspects of photography. Through my art and teaching, I aim to instill an appreciation for the art of photography, foster a deeper connection with our planet, and inspire stewardship for its beauty and preservation.

After several decades of being a part-time photographer, I became a full-time landscape photographer in 2023 to further explore and enjoy the outdoors, add more photos to his extensive portfolio of New Zealand images, and pass on the joy of photography and his skills to others.

I have an extensive portfolio of New Zealand photos that I sell as high-quality prints.  In addition, I run workshops and offers private photography tuition services.

It is my goal to picture the natural landscape in a positive light and express what I see and feel when I am out and about in the New Zealand landscape.  I share my photos, the stories behind them, and my photography skills to engage with people in a positive way to inspire appreciation and care for our planet.

I Picture the Natural Landscape in a Positive Light

I love spending time in and experiencing the beauty of nature.  Looking down on a winding river through a misty valley, seeing the sun come up from a mountain top, or witnessing the reflection of colourful trees in a lake on a windless day, is food for the soul.  There is a sense of awe, calm, optimism, hope and harmony with nature, and it is these feelings that I aim to evoke in my photography. 

I seek two elements in particular: atmosphere and order. Atmospheric conditions like fog can transform an everyday scene into something mysterious or intriguing, adding a sense of wonder to a photo. Being an IT architect by trade, I naturally seek order and like to draw attention to nature’s structure.  Many of my photos highlight natural arrangements and geometry such as mathematical shapes, symmetry, and repeating patterns. 

I Treasure the Human Connection

My photographs are very personal to me, and they tell the story about my connection to this world, not only of the scene in front of the camera, but also of the person behind the camera.

I aim to create a sense of connection between people and the natural world that inspires appreciation and protection of the environment, and that cultivates a deeper curiosity about the world around us.

I also like to pass on the joy I receive from photography to others and generously share my photography journey, stories and skills.

I Explore Beautiful New Zealand

Most of my photos feature the New Zealand landscape, and Hawke’s Bay in particular, where I live. The New Zealand landscape is varied, including snow-covered volcanoes and mountains, rough coastlines, peaceful forests, twisting rivers and idyllic beaches. That, in combination with warm subtropical climates in the north and cool temperate climates in the far south, makes New Zealand a paradise for landscape photographers like me.

Having said that, I explore the rest of the world when I can.

Stay in Touch

I regularly add something new to this website, whether it's a new portfolio photo, new items for sale, a new story, or a technical photography article. I tend to publish a photo to my social media channels once a week, and I’d love to hear from you!

My photography journey

The short story

Born in the Netherlands, I started taking and developing photos in my teens. I even had my own darkroom at home.  I switched to digital after I moved to New Zealand but significantly reduced time for photography due to family and work commitments.  Now that the kids have grown up, I am able to dedicate more time to expanding my photography experience and developing my personal style.  I aim to combine my love for nature and photography to capture beautiful scenery, develop my photos in lightroom, and share them with people who care.

The long story

  • I took my first photo when I was a teenager growing up in the Netherlands. My interest in photography was triggered by my dad who had a camera and would often take photos of the family when we were away on holiday. I remember evenings when our family would sit around the projector viewing his slides on the big screen. My dad had also built a darkroom in our attic that he had used in the past when he was doing black and white photography. I bought a camera, an Olympus OM-1, and started taking photos in black and white and learned how to develop them myself. I was fascinated by the process of capturing a real-life scene and making it appear on paper.

    My friend and I would go out after school or in the weekends to take photos in our neighbourhood. I still remember when we went into a paddock to take photos that ruined my newly bought bright blue shoes (it was the colourful eighties), because I was absorbed by the experience and stepped into several cowpats while searching for the right spot.

    I remember visiting an open day at a photography school in The Hague as the next step after high school but decided against enrolling. I think one of the reasons was the drawings I saw there; I wasn’t very good at arty stuff. I wasn’t ready to enter the world of artists or aggressive current affairs photographers.

  • I have always been interested in the world beyond my immediate surroundings and travelled to Kenya in my early twenties to see and capture the landscape, wildlife, and people. At that point, I decided to switch to photographing in colour as I felt that would enable me to capture the environment more fully. It was a great experience and I started to plan for more trips to explore other parts of the world, mostly looking for exciting landscapes rather than the manmade environment. But then my world changed.

  • In my mid-twenties, I fell in love with a New Zealander and immigrated to New Zealand. New Zealand is a paradise for landscape photography, and we travelled the country often, but a young family and work commitments meant that I spent less and less time on landscape photography during the first 10 years. I have lots of photos of our children though!

  • In 2005, I switched to a digital SLR, a Canon EOS 20D, to revitalise my photography hobby. Apart from having a better camera, I was also looking forward to using software to process the photos, as I have always been interested in computers (I am an IT professional). Enter Lightroom and Photoshop. I also acquired a photo printer so now I had much more control over the end result, and also had much more to learn. The motivation to make photographs returned.

  • So here I was in beautiful New Zealand with the desire to photograph, and out into the landscape I went. I discovered that the reasons why photography excited me as a teenager were still applicable. These reasons were and still are:

    • I love spending time in and experiencing the beauty of nature. I do not get tired of admiring the landscape and photography is a driver to get out there.

    • It frees my mind. I forget time when photographing and I am completely absorbed by what I see through the viewfinder.

    • I enjoy learning new skills to improve my photography, learning about nature and new locations, and learning more about myself.

    • I get a kick out of capturing that ‘perfect’ moment in time and seeing it on the screen and, eventually, on paper.

    • I enjoy sharing the world ‘through my eyes’ with people who take an interest.

    However, I have noticed some changes since my first exposure. My approach to photography has gradually changed from a secondary purpose to a primary purpose. So, instead of taking photos during the day to coincide with family activities, I go out around sunrise and sunset to take photos when there’s good quality light. Instead of taking photos to record the places I have been to, now I travel to places that I want to capture with a vision in mind.

    In addition, like many people, I am becoming increasingly concerned about the impact we have on our environment; urbanisation, deforestation, pollution, climate change, etc. are changing the world into a less beautiful place. I want to capture the beauty of the world, and New Zealand in particular, and hopefully inspire more people to care about the environment.

    So, instead of taking snapshots, I am learning more about techniques, composition, and colour theory to take and create more interesting and pleasing photos that I am proud of and want to share with a wider audience.

    While on the journey, I also upgraded from using consumer-grade equipment to semi-professional equipment, but I don’t think that has made a huge difference (apart from creating that short burst of motivation and inspiration when you receive that new piece of equipment or software).

  • With the rise of the Internet and social media, it has become a lot easier to find new places you want to go, plan your trips and shots, and see potential compositions. It also means that, in many cases, you’re not the first to take that photo, so why bother? See the bullet points above about why I bother.

    So, I’ll continue to take photos, of unexplored places and places where thousands of photographers have been before me.

    I do not believe that I will ever tire of exploring and finding beauty in the landscape. Even though the location may be the same, the landscape or the way I want to express it, never are.

    For me, photography is what I love to do; it’s an essential passion.

Some other questions you may have

  • I currently use a Canon EOS R5 with the following lenses:

    • Canon RF15-35mm F2.8 L IS USM

    • Canon RF24-105mm F4 L IS USM

    • Canon RF100-500mm F4.5-7.1 L IS USM

    I use LEE Filters, including a polarising filter and several neutral density filters. I do not use graduated filters, and prefer to blend exposures as part of my post-processing workflow.

    I process my photos in Adobe Lightroom and Photoshop, and use Topaz DeNoise AI.

  • There are quite a few. Contact me and maybe we can organise a shoot together.